B A C K G R O U N D
This year, tens of thousands of people will flood the streets for SantaCon in cities across America. Like every year, adults will see overserved Santas, inebriated elves and reckless Rudolphs. But what will the children see?
A website was created so people could invite their loved ones to #SitOutSantaCon. Posters, GIFS and a Facebook event were created to support the cause.
a g e n c y
C R E A T I V E S
Creative Director: Matt Cassatta
Copywriter: Stephanie Piperis & Dan Kalmus
Art Director: Camilla Ciappina
Designer: Claudia Mark & Jorden Rooney
Production Studio: Crew Cuts